One Red Paperclip

I have just read One Red Paperclip by Kyle MacDonald:

He has a very similar writing style to Dave Gorman although, for me, not in the same league BUT what he has done is remarkable.

In course of a year, he has traded up from one red paperclip to a house, yes, a house – full bricks and mortar job in a nice area.

He has done this using a variation of a popular Canadian game: bigger or better. This is works on the basis that one man’s rubbish is another man’s gold. Rather than focusing exclusively on always going for the obviously better deal from a commercial point-of-view, especially where the publicity surrounding him made sponsorship style advertising of huge value far outweighing the costs involved in the trades. He only traded with people who he liked and who he believed genuinely wanted to trade for the sake of the trade involved rather than for what publicity they could get out of it.

Well worth reading and will probably make you wonder …

Leave a Reply